عنوان مقاله [English]
One of the factors to create value in value chain is creating logical connection between members of value chain and also measurements that increase production efficiency, processing and marketing. In this study in addition to review and analyze dimensions, macro components and micro components of value chain of garden products with the resistive approach in status quo and desirable situation, strategic prepositions were reviewed to create and increase value in chain. In this study qualitative and quantitative methods have been used to realize the goals of the research and in addition to review the existing literature and comparative study of 10 countries and also interview with gardening experts, industry and logistic experts, dimensional indicators and components of value chain of garden products have been evaluated using Likert scale. Findings of the study shows that among the dimensions of chain, the dimensions of underlying factors include policy making of the government and support NGOs, logistic and inventory, science and technology, climate and the environment. It had the most difference of the status quo and desirable situation and among micro components, logistic and inventory chain had the most difference between the status quo and desirable situation.
Paying attention to transportation and inventory, careful look at science and technology at monitoring its effects on value creation and also structural reform, agility of bureaucratic systems, not quick change of laws and instructions and clarification are some recommendations of the author
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