Document Type : Original Article
Authors
1
PhD Candidate in Media Management, South Tehran Branch, Islamic Azad University, Tehran, Iran .
2
Assistant Professor of Media Management, Department of Management and Media, South Tehran Branch, Islamic Azad University, Tehran, Iran. (Corresponding Author).Email:drmohammadrezakarimi@gmail.com Abdolrahim Rahimi
3
Assistant Professor of Cultural Affairs Management and Planning, Department of Management and Media, South Tehran Branch, Islamic Azad University, Tehran, Iran.
Abstract
The media are one of the important factors and forces of social change in societies. Therefore, macro-level policies should be formulated for these influential institutions in order to make the most of them.
The purpose of this research is to develop a media policy model for the Iranian Army, especially in the field of information. The present research has been carried out with a developmental-applied purpose and a case-based method to answer the question of what is the media policy model for the Iranian Army in the field of information? In this research, the components of the media policy model in the Iranian Army were first presented through interviews with 10 experts in this field and using grounded theory. Then, through a researcher-made questionnaire and distributed among the research statistical population, which consisted of 20 people, and using the fuzzy nonlinear modeling technique and Lingo software, the effective criteria on the media policy model for the Iranian Army were analyzed and ranked. Based on the research findings, the army's media policymaking model in the field of information includes inputs, processing, results and consequences, the image of the army, and environmental factors.
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